Advertising Content
Stand out or fade away. Explore bold strategies, disruptive ideas, and the future of advertising that refuses to be ignored.
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Paid Media Strategies — PR Worth Paying For
April 18, 2019Not that long ago, the advice across the Internet was for brands to create followings and generate awareness on social media organically. While that advice is still true, the new rule for PR in 2019 is that organic growth alone isn’t enough. Enter paid PR.
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Where are your customers going and why should you care? The answer lies in two “buzzwords” — inbound marketing and the customer journey.
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Is Advertising Genius Earned or Just Pure Luck?
April 25, 2017E = mc2 is easy to remember but hard to explain. This equation represents a complex relationship that many may not fully understand. Albert Einstein’s theory of special relativity has simply become…