Lead Generation Content
No gimmicks. No guesswork. Just smart strategies that turn prospects into pipelines and clicks into conversions.
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OBI Creative Wins Best Lead Generation Campaign of 2024
November 19, 2024At OBI Creative, we pride ourselves on crafting and implementing innovative marketing strategies that empower our clients. Today, we are excited to announce that our recent lead generation campaign for…
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Marketing automation platforms hold both promise and pitfalls for businesses. When used appropriately, they can help sales and marketing teams together gain a 360 degree view of the customer, and lead to an uptick in new sales as well as repeat business. When left to wither on the vine, marketing automation tools can become expensive excuses for lazy marketing mindsets.
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The Secret to Marketing Automation and Lead Scoring Success
December 4, 2019With the right marketing automation solution in place, your brand or business can be as effective as Amazon at nurturing prospects with targeted, relevant content that turns them into loyal customers.
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How to Grow Your Business With Lead Generation and Marketing Automation
September 12, 2019Lead generation and marketing automation go together like bacon and eggs. Discover why both are critical to growing your business.
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Why Inbound Marketing Works for Businesses That Want to Grow
September 4, 2019As we consider the way marketers and brands are using inbound marketing in 2018, four trends are worth mentioning because they show how the practice is changing and what the new rules for inbound marketing are.
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Website and digital services form the technical side of how and where we connect our content with the consumers and businesses who want it.